Marketing calendar – watermelons and melons

SepOctNovDecJanFebMarAprMayJunJulAug
Weeks354044481591418222731
Watermelons are one of the largest known fruits and can weigh as much as 10 kg. They are thought to have originated in tropical African countries and to have been taken to America by European settlers. There are over 50 watermelon varieties.
Watermelons		 
Sandía negra     This variety is very similar to the red seedless watermelon except that it has darker rind on the outside and is darker red, and somewhat sweeter, on the inside.
Standard seedless watermelon		                                               
Sandía sin pepitas rayada     Watermelons contain more water than any other fruit (93%) and therefore they have very few calories. Anecoop was the first company to produce a seedless watermelon for the European market. The fruit is characterised by its light green rind with dark green stripes. It has very soft white seeds in the flesh which go unnoticed during consumption.
Red seedless watermelon		                                               
Sandía mini     This variety weighs between 2 and 3 kg and is around 20 cm in diameter. It is a top-quality watermelon with high sugar levels and crunchy texture. It is equally as sweet at the centre as towards the outside. It is the ideal watermelon for small families.
Mini seedless watermelon		                                               
Sandía amarilla   Yellow watermelons are similar to red ones in flavour and in the fact that they are seedless. They differ in the yellow colour of their flesh and in the slightly lighter green colour of their rind.
Yellow seedless watermelon		                                               
Classic watermelon      Watermelons belong to the Cucurbitaceae family. They originated in Africa and are now cultivated extensively. The fruit is an enormous pepo (the largest ever recorded weighed 122 kg) which has a wide range of gastronomic uses.
Classic watermelon 		                                               
 
Melons were one of the first fruits to be grown by man. The melon is a large berry that varies greatly in size and shape depending on the variety. The delicious, firm, juicy flesh is white, yellow, cream, salmon or green in colour and has a sweet, refreshing flavour. There are 5 main varieties: Galia, Charentais or Cantaloupe, Honey Dew, Yellow, and Green or “Piel de Sapo” (Toad skin). Melons have large quantities of provitamin A (mainly beta-carotene) and 100 grammes of rindless melon provides 50% of the daily recommended intake of Vitamin C.
Melons		 
Melón amarillo   This round melon has a tough, deep yellow rind. It has a small seed cavity and therefore a relatively large amount of sweet, crunchy, cream-coloured flesh. On average, it weighs approximately 1 kg.
Yellow melon		                                               
Cantaloupe melon      This melon originated in America and is the most widely produced melon variety in the world. It is spherical in shape and characterised by its heavily reticulated rind. Its flesh is aromatic and salmon-coloured.
Cantaloupe melon 		                                               
Galia melon      This melon variety originated in Israel a long time ago and was hybridised in the 1970s. It is round with green rind which turns yellow as it ripens and becomes slightly reticulated. The flesh is greenish white and has a creamy consistency. It weighs between 0.7 and 1.3 kg. Some varieties have white flesh.
Galia melon 		                                               
Melón piel de sapo   This melon is slightly oval and has thin yet firm, green skin which takes on golden-yellowish hues as the fruit ripens. It has a small seed cavity and lots of sweet, crunchy yellowy-white flesh. It weighs approximately 1.5 kg.
“Toad skin” melon 		                                               
Start-endHigh season